Chinese Brands Will Build 90,000 Cars In Europe This Year. Brussels Wants To Know Whose Parts

Local production is forecast to reach 1.5 million units a year by 2035. A new EU act on local content is about to test whether it is manufacturing or assembly.

Chinese Brands Will Build 90,000 Cars In Europe This Year. Brussels Wants To Know Whose Parts

Chinese brands will build roughly 90,000 cars inside Europe this year, according to Global Mobility, either in new plants or in existing ones that had been running under capacity. The same forecast puts the figure at 1 million units a year by 2030 and 1.5 million by 2035.

That is a sixteenfold increase in a decade, and it is happening for a reason that has nothing to do with demand: building locally avoids the import tariffs that were designed to keep these cars out.

Spain Became The Hotbed, Quietly

The map of where this is happening is more concentrated than the headline number suggests. Jaecoo and Omoda models are already built in Spain. Leapmotor will start assembling EVs at the Stellantis site in Zaragoza. Geely will manufacture in Valencia through a partnership with Ford. BYD is about to begin production in Hungary and is looking at adding a Spanish plant of its own.

Spain has ended up as the center of gravity for Chinese car production in Europe, largely by having underused capacity at the moment the tariffs landed.

Brussels Wants To Know Whose Parts

European lawmakers have noticed that a factory is not the same thing as an industry. The response is the Industrial Accelerator Act, which is expected to introduce quotas for European-made parts in vehicles built on the continent. The details are still being negotiated.

The concern behind it was put plainly by economist Sander Tordoir: without the act, the main risk is that China opens pure assembly plants for Chinese components in the EU, with minimal economic added value for Europeans.

This is the whole argument in one sentence. Ninety thousand cars assembled in Spain from parts shipped from Shenzhen creates far fewer European jobs than the number implies, and it converts a tariff wall into a paperwork exercise.

The Vertical Integration Trap

Here is where it gets awkward for the company with the most to lose. BYD's structural advantage is that it makes almost everything itself, batteries included. That is exactly what a local-content rule attacks.

Gregor Williams of the Rhodium Group told Automobilwoche that to be considered made in Europe, large parts of the components, including the battery, would have to be manufactured locally. For a vertically integrated manufacturer, complying does not mean finding European suppliers. It means rebuilding its own supply chain on another continent, or handing pieces of it to somebody else.

Vertical integration is BYD's biggest advantage at home and its biggest liability in Brussels.

My Read

The 1.5 million figure is the one that will get quoted, and it is the one I would treat most carefully. It assumes a decade of policy stability in a file where policy has changed twice in three years, and forecasts of Chinese expansion into Europe have a poor recent record in both directions.

The 90,000 is the number with weight, because it already happened. It establishes that tariffs did not stop the expansion, they relocated it. Whether that relocation produces European manufacturing or European assembly is now a question of quota percentages being argued over in committee, which is a strange place for the next decade of the industry to be decided.

Watch Spain. If the local-content rules land hard, the plants that were cheapest to open are also the ones that will be cheapest to leave.

Based on reporting and imagery from carscoops.com.

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