Smart

A brief history about smart: Nothing embodies compact urban mobility quite like the Smart — smaller than a Mini, agile enough to slip through city traffic, remarkably fuel-efficient, and effortlessly stylish. The idea was born from an unlikely partnership between Swiss watchmaker Swatch and German automaker Daimler-Benz, who set out to create a revolutionary city car for modern urban life.

The story began in Switzerland, when Nicolas Hayek, CEO of Swatch, envisioned a “Swatchmobile,” a car that reflecte ... Read full history...