Samsung

For most people, the name Samsung immediately brings to mind electronics and technology, not automobiles. Yet, few realize that the South Korean giant has also played a notable role in the automotive industry. Although not as prominent as Hyundai, Kia, or SsangYong, Samsung Motors managed to establish itself as a serious player in South Korea’s competitive car market.

The company was founded in 1994, driven by Samsung Group chairman Kun Hee Lee’s vision to expand into the au...